Role of Critical Communications amid Earthquakes

On September 30, 2025, at exactly 09:59 pm, a magnitude 6.9 earthquake struck Bogo City, Cebu Province. Shook communities with alarming intensity and leaving behind damage to homes, infrastructure, and livelihoods.

At Microdata Systems & Management, Inc., we stand in solidarity with the people of Cebu during this challenging time. While earthquakes cannot be prevented, their impact can be greatly reduced through reliable critical communication systems that ensure coordination, rapid response, and safety when every second counts.

 

Strengthening Safety Through Critical Communication Solutions

Microdata has been at the forefront of providing mission-critical communication solutions designed to protect lives, maintain operations, and empower responders during disasters. Our Cebu branch, together with our nationwide network, is ready to support local governments, businesses, and organizations in enhancing their emergency preparedness and response capabilities.

Here are our trusted solutions that enable resilient, real-time communication during disasters:

 

Early Warning System

Empowers organizations with real-time, location-specific alerts for disaster preparedness and response. During emergencies like typhoons, floods, and earthquakes, Broadwick Connect helps save lives by delivering timely and accurate warnings.

 

Digital Radios & Trunking Systems

Reliable two-way communication tools for first responders and emergency teams:

  • Hytera: Professional DMR and LTE radios for seamless group communication.
  • Telox: Push-to-Talk over Cellular (PoC) devices using cellular or Wi-Fi networks.
  • Sepura: Mission-critical TETRA radios trusted by public safety and government agencies.

 

RoIP Solutions

Bridges traditional and digital systems through radio-over-IP integration, ensuring wider coverage and interoperability.

 

Radio Communication Infrastructure

Delivers multi-technology base stations supporting TETRA, DMR, and LTE for reliable network coverage in disaster zones.

 

Antenna Solutions

Durable, high-performance antennas designed to maintain strong, stable connectivity under extreme conditions.

 

Dispatch Console Solutions

Centralized systems for coordinating multiple communication channels, improving response speed, and operational efficiency.

 

Comprehensive Support

At Microdata, we don’t just provide equipment—we deliver end-to-end communication solutions.

Our team of experts offers consultancy and system design services to help organizations build customized and reliable communication networks that fit their specific operational needs.

In addition, we also provide maintenance, technical support, and training to ensure your systems remain fully functional and ready when emergencies strike.

 

Together for Safety and Security

By deploying Microdata’s Critical Communication Solutions, communities can achieve faster coordination, reliable communication, and greater safety during emergencies.

Inquire now at Microdata Systems & Management, Inc. and discover our Critical Communication Solutions.

 

For further information, you may reach us at (+63) 8705-7777 or inquiries@microdata.com.ph. For Cebu branch inquiries, you may call (+63 32) 236-4842 / 343-0818 or email mds_cebu@microdata.com.ph.